Yoana, owner of It's Me Store, on a shopping day for the store

A Day Shopping With Me: Fall & Holiday 2026 Trends

Hi, I’m Yoana, the owner of It’s Me Store. A few times each season I go shopping to see the new collections in person and choose what comes to our store. Here are the trends I saw everywhere this fall and holiday season, and how you can wear them.

A day shopping with me

Come along with me as I pick new pieces for the store: from the first stop of the day to the seasonal displays and a runway set for a fashion show.

Starting the day
Picking new pieces
Seasonal displays
The fashion show runway

1. Polka dots are everywhere

Brown polka dot top and pants set

If there is one print that owned this season, it is polka dots. I saw them on satin, on knits, on matching sets and on dresses, mostly in chocolate brown, cream, butter yellow and baby blue. The look feels classic and feminine at the same time.

Shop the trend: our Brown Polka Dot Satin Two-Piece Set and the Burgundy Polka Dot Satin Two-Piece Set, with a lace trim cami and a midi slip skirt you can also wear separately.

2. Holiday sweaters with personality

Cream Christmas tree sweater with burgundy bow
Cream sweater with a teddy bear in a Santa outfit

Cozy knits with a festive detail are the easiest way to look ready for the holidays: a Christmas tree with a velvet bow, a teddy bear in a Santa suit. Pair them with a mini skirt and boots for a party, or with jeans for family photos.

Shop the trend: our Burgundy Teddy Bear Sweater and Brown Teddy Bear Sweater Vest.

3. Sequins for every celebration

Burgundy, ombre and pink sequin mini dresses

Sequin mini dresses came in deep burgundy, soft pink and even ombre. Burgundy was the color of the season, and it works just as well for Christmas dinner as for New Year’s Eve.

Shop the color: our Burgundy Tiered Ruffle Mini Dress and Brown Velvet Two-Piece Set for a softer holiday shine.

4. Faux fur collars and warm neutrals

Camel coat with faux fur collar over a floral midi dress

Long coats with faux fur collars in camel and chocolate brown looked elegant over floral midi dresses. Brown tones in general, from mocha to espresso, are this season’s new neutral.

Shop the trend: our Chocolate Brown Military Jacket and Black Cropped Puffer Vest.

5. Americana knits

Navy knit sweater with American flag

Flag sweaters in navy and cream were a fun surprise. They are easy to style with denim and will carry you from fall into the Fourth of July.

Which trend is your favorite?

Tell us on Instagram @itsmestore.us which pieces you want to see in the store. Every order ships free in the US in 3–5 days, in sizes S, M and L.

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